✦ THE TAILY CREATOR PROGRAM

create with taily. get paid for it.

Taily creator filming content with her dog
Dog parent holding a bottle of Taily supplement
Taily creator and her dog at home
Creator giving her dog a Taily supplement
Dog owner making a video with Taily
Taily creator with her dog outdoors
Creator content featuring Taily products
Dog parent and creator with Taily

Everything creators can do with Taily lives here: affiliate commissions, per-post view bonuses, monthly GMV prize campaigns, and retainers from $100 to $2,000 a month. One application covers all of it.

Free to join · All platforms welcome · Micro to mega creators
Up to 50% commission on launches $50 per 50K views per post Retainers $100 to $2,000/mo
YOUR PATH

the creator journey, start to retainer

Every Taily creator takes the same route, from reading this page to a monthly retainer.

learn
Read this page. See what is on the table.
apply
2-minute application on Growi.
join discord
Meet the Pack while you wait.
get approved
We reply within 24 hours.
start creating
Post with your tracked links.
track performance
Growi tracks every view and sale.
unlock more
GMV prize campaigns and retainers.
01 · THE PROGRAM

what the taily creator program actually is

Taily is a Miami-based premium dog wellness brand for conscious dog parents. The Creator Program is how we work with the creators dog owners already trust: other dog owners who make content. It is one program with four ways to earn, and the better you perform the more of them open up.

💸

affiliate commissions

Earn on every sale you drive. 30% on TikTok Shop, up to 50% on new launches, plus commission on the ads we run with your videos.

📈

per-post view bonuses

$50 for every 50K views a post earns, paid on top of whatever commission it drives.

🏆

gmv prize campaigns

Monthly sales competitions for TikTok Shop affiliates. Hit a GMV tier, win that tier's prize.

🤝

monthly retainers

Guaranteed monthly income from $100 to $2,000, placed on performance and reviewed monthly.

02 · GETTING STARTED

how to join and get started

One application on Growi gets you into the program, and Trybe is a separate two minute signup where the videos you submit can run as Taily ads with the sales credited to you. There is no agency in between and nothing to pay. From application to first post, here is how it goes.

  1. step 1

    apply on growi

    Fill out the application: your platforms, handles, and a bit about your dog. Takes about 2 minutes.

  2. step 2

    join the discord

    While your application is in review, join the creator community. Campaign announcements drop there first.

  3. step 3

    get approved and onboarded

    We move fast. Applications get reviewed Monday through Friday and you hear back within 24 hours. If it looks like a fit, we book a quick Calendly call and you get a decision within 24 hours after that. Then we send your tracked links, commission structure, and content guidelines, and you are ready to roll.

  4. step 4

    start creating

    Your first 5 to 10 videos are your audition, and you earn commission on every sale they convert. Growi tracks each view and each sale from day one, and those numbers are what place you on a retainer.

the one non-negotiable

You have to own a dog. We want creators who mean it when they talk about the product, and that only happens when their own dog is actually using it. If you do not have a dog, this is not the right program for you.

what you need to apply

✓ A dog you love
✓ An active account on TikTok, Instagram, YouTube, or Facebook
✓ Any audience size: micro creators are just as welcome as mega
✓ An audience of dog people who trust you

03 · HOW YOU EARN

every way the money comes in

Commission on every sale, a bonus as your views climb, and a monthly prize campaign on top. We announce campaigns in Discord and run everything through Growi.

campaign type
compensation
notes
performance bonus per post
$50 per 50K views
Paid per post as views accumulate, on top of commission.
monthly prize campaign
prizes by GMV sold
Tiers start at $100 in sales. Cash, tech, and gear. Full tiers below.
tiktok shop commission
30%
Paid through TikTok Shop on every sale.
new launch commission
up to 50%
Boosted rates during launch windows. Announced in Discord.

Payouts go out at the end of each month. Submit your invoice between the 1st and the 5th to land in that cycle.

04 · TRYBE

your video becomes an ad. you earn on it.

Trybe is the simplest way to earn with Taily. You make the video, we put paid media behind it, and every sale that ad brings in is credited to you. Attribution runs from the click through to checkout, so the order finds its way back to your account and nobody has to chase it.

TailyCreator program
Join Joined
Dashboard ready
01

join the program

One tap to join Taily on Trybe. That is where you see what we are looking for, and where your earnings show up.

02

make the video

Film your dog with the product and submit it through Trybe. Your own feed and your follower count stay out of it. What matters is whether the video sells.

Your ad is live
Credited to you
$240312408240
Your ad just sold +$24
03

we run it, you get the sales

We put media spend behind the videos that work, and every sale that ad drives lands in your account as commission. The longer it runs, the more it pays you.

Join Trybe → Free to join · Commission on every sale your ad drives · Runs alongside your Growi application
05 · GMV CAMPAIGNS

sell more, win big

GMV campaigns are monthly sales competitions, open to TikTok Shop affiliates only. The more you sell during the campaign window, the bigger the prize you take home. Past rewards have run from spa days to cash prizes of up to $50,000.

  1. how it works

    a launch drops

    We announce the GMV campaign in Discord with the prize tiers and the campaign window.

  2. during the window

    every sale counts

    TikTok Shop and Growi track your GMV (the total sales value you drive) automatically, and leaderboard updates go out so you always know where you stand.

  3. campaign close

    prizes hit tiers

    Hit a GMV tier, win that tier's reward. Recent tiers: $100 sold earns a Bluetooth speaker, $500 earns $500 cash, $1,000 earns a Dyson Airwrap plus $300 cash, $2,000 earns a MacBook Air plus $300 cash. It climbs from there.

$50,000
top cash prize to date
up to 50%
launch commission stacks on top
100%
tracked automatically, zero reporting for you
06 · MONTHLY RETAINERS

consistent creators earn consistent income

A retainer is a guaranteed monthly payment for our proven creators, the group we call The Pack Lab. Every retainer is a 30 day commitment, and we place you based on your numbers, then reassess at the end of each month.

AUDITION
5 to 10 videos

Where every new creator starts. Not free work: you earn commission on every sale those videos convert. Then we place you.

STARTER
$100/mo

30 videos in 30 days. Minimum 30 seconds each, product on camera. TikTok Shop affiliates keep their commission on top.

PACK LAB
$500 to $2,000/mo

Our top creators. Paid partnerships run 2 to 3 reels a week plus 3 to 5 stories, with more around launches and holidays. Higher tiers can mean posting more than once a day.

how to qualify for a retainer

You do not apply for a retainer cold. Your audition videos and your Growi numbers are the application. We look at:

Consistency: 30 videos in 30 days at the starter level, more as the retainer grows
Results: past performance, audience engagement, views, and GMV tracked in Growi
Quality and authenticity: content your audience trusts, with your dog front and center

We reassess at the end of every month and move you to the retainer your numbers support. One slow month after a strong run does not cost you your spot: we give you the next month to show it was a blip. Two slow months in a row and the retainer likely comes down.

When your numbers are there, we reach out. Already performing and think we missed you? Message the team in Discord or email christopherm@tailypet.com.

07 · THE COMMUNITY

the pack lives on discord

Every campaign announcement, launch drop, GMV leaderboard, and payout update goes out in the Taily Creator Discord first. If you are serious about earning with Taily, you need to be in there.

Join the Creator Discord → Free · Instant access · Campaign drops land here first

#campaign-drops

Paid campaigns and GMV competitions, announced here first.

#creator-wins

Leaderboards, shoutouts, and what top posts are doing right.

#content-feedback

Get input from the Taily team before you post.

#help

Questions about Growi setup, links, and payouts get answered here.

08 · TRACKING & MEASUREMENT

how growi tracks your performance

Campaigns, bonuses, and retainers all run through Growi. Your links, your stats, and your payouts live in one dashboard, so you never have to build a spreadsheet or chase anyone for numbers.

Post views
18K34K50K18K
50K views unlocks your $50 bonus
01

views and bonuses

Views roll into Growi on their own, and your $50 per 50K bonus tracks itself as the numbers climb.

Attribution
click cart sale
Tracked across every platform you post on
1 order credited to you
02

clicks, sales, and gmv

Your tracked links tie every click and order back to you, so your GMV and your commission are never up for debate.

Payout cycle
Invoice the 1st to the 5th, paid month end
03

campaigns and payouts

Deliverables and deadlines for every campaign sit next to what you have earned, on one billing cycle for the whole roster.

What you do in Growi is what gets you into paid campaigns, GMV competitions, and retainers. It is the first thing we look at.

We are not just looking for creators. We are looking for dog parents who genuinely believe in what they are putting in front of their audience.
CHRIS MANZENBERGER Head of Community, Taily
QUESTIONS

before you apply

How long does it take to hear back?

We review applications Monday through Friday and reply within 24 hours. If it looks like a fit, we book a quick call, and you get a decision within 24 hours of that call.

Do I need a big following?

No. Micro creators are just as welcome as mega. Authenticity and consistency matter more than follower count, and the retainer path is open to everyone who performs.

What if I'm not on TikTok Shop?

No problem. TikTok Shop is what opens up commissions and GMV prize campaigns, but paid partnerships and retainers run on any platform: Instagram, YouTube, Facebook, or TikTok without Shop.

How and when do I get paid?

TikTok Shop commissions are paid through TikTok. Retainers and campaign payments go out at the end of the month: submit your invoice between the 1st and the 5th, and anything that comes in after the 5th moves to the next cycle. If you start mid-month, we prorate that first month, then you are on the full monthly payment from there. Everyone bills on the same cycle, which keeps it clean on both ends.

Do I get free samples?

Yes. Approved creators get samples to work with, and we replenish as needed. Cadence is a judgment call based on how much content you are making and how fast you are going through a bottle.

How long until I can get a retainer?

Start with your audition videos. Once we see how they perform, we place you on the retainer your numbers support, and we reassess at the end of every month. Some creators get there in their first couple of months.

READY?

your audition starts now

Apply in 2 minutes, join the Discord, and start posting. We reply within 24 hours.

Questions? Reach Chris directly at christopherm@tailypet.com